Google Maps rolls out Ask Maps and its biggest navigation redesign in over a decade

On March 12, 2026, Google detailed one of its broadest Maps updates in years, centered on a new conversational layer called Ask Maps and a redesigned driving experience called Immersive Navigation. Google’s core claim is that Maps can now move beyond keyword search and step-by-step directions by combining Gemini models with its map graph, review corpus, Street View imagery, and live traffic systems. That makes this release less about a single feature and more about turning Maps into a conversational planning and guidance product.

Ask Maps is the clearest example of that shift. Google said users can ask real-world questions that used to require multiple searches and manual review reading, then receive a conversational answer tied to a personalized map. The company gave examples such as finding a place to charge a phone without a long coffee line, locating a lit public tennis court for the evening, or planning recommended stops on a road trip. Under the hood, Google said Ask Maps draws from over 300 million places and reviews from more than 500 million contributors, then personalizes results using signals such as saved places and prior searches. Ask Maps is rolling out in the U.S. and India on Android and iOS, with desktop support coming soon.

Immersive Navigation applies the same model-assisted approach to driving. Google described it as the biggest transformation of navigation in over a decade. Instead of a mostly flat route view, Maps now renders buildings, overpasses, and terrain in 3D and highlights practical road details such as lanes, crosswalks, traffic lights, stop signs, landmarks, and medians. Voice guidance has also been rewritten to sound more natural and to prepare drivers for turns and lane changes earlier. The goal is to reduce ambiguity in the seconds when a driver needs to decide, not after the maneuver has already become stressful.

Google backed that design with scale metrics that matter for a mapping product. Maps now incorporates over 5 million traffic updates every second, and Google said its driver community contributes more than 10 million road updates every day. The new interface uses that data to explain tradeoffs between alternate routes, such as longer trips with less traffic versus faster routes that include tolls, and to surface disruptions like construction and crashes. Arrival guidance has also been expanded with Street View previews, parking suggestions, building entrances, and which side of the street to approach. Immersive Navigation starts rolling out across the U.S., with broader availability planned over the coming months for eligible iOS and Android devices, CarPlay, Android Auto, and cars with Google built-in.